Ishq means 'admiration': A fragrance that reflects the extent of loyalty and admiration. Created by Asim Al Qassim, this perfume embodies the essence of deep love and sacrifice. The scent of sour red fruits represents the delicious mixture of sacrifice and love, touching all senses, while vanilla symbolizes faithfulness and eternal devotion.

A sophisticated blend of saffron and strawberry, where the fruity sweetness is perfectly balanced with powdery notes. The opening features a bright saffron cloud embracing jasmine, leading to a heart of juicy strawberry and warm amber. The base notes of oakmoss and vanilla create a creamy, sophisticated foundation that maintains the perfect balance between sweetness and depth.